The turning
This film sounds unique and intriguing – the adaptation of Tim Winton’s wonderful book of interconnected stories, set across 3 decades. Produced by Robert Connolly; 17 directors from diverse disciplines present each story in the book. Each director has told the story in a different way – including a sand animation; a triptych film and a dance piece. It includes the directorial debuts of David Wenham and Mia Wasikowska and also includes pieces by video artist Shaun Gladwell, Bangarra choreographer Stephen Page and indigenous director Warwick Thornton.
Stars Hugo Weaving, Rose Byrne, Cate Blanchett, Richard Roxburgh. Opens 26 Sept as a 3 hour film with an interval – it may run for just 2 weeks. Seems to be a very special Australian film.
Trailer and chapter synopses: http://www.theturningmovie.com.au/
Review: http://www.theguardian.com/film/australia-culture-blog/2013/aug/05/the-turning-tim-winton-review
Some resources about advertising for media, social science, popular culture, business studies classes….
TED: Ads worth spreading
In February you may have seen these 10 winning ads chosen by TED and recognized for their innovation, ingenuity and intelligence. Love “Follow the frog” and “Find your understanding” is just gorgeous.
Winners 2013: http://www.ted.com/initiatives/aws
Report – analysis of the winners & what makes good ads: http://storage.ted.com/aws/TED-Ads-Worth-Spreading-Report.pdf
Winners 2012: http://www.adweek.com/adfreak/teds-2012-ads-worth-spreading-winners-longer-ads-rule-again-138608
Dumb ways to die
Melbourne folk are no doubt familiar with this catchy, quirky 3 minute animated jingle – part of the safety campaign for Metro Trains. The Gruen Transfer (18 Sept) had a great discussion of the ad, which has won more awards than any other ad in the history of the Cannes Lions International Festival of Creativity, the Oscars of the ad world. Over 55 million views on YouTube with heaps of parodies; games app also available. The success of the campaign has caused “Dumb ways to….” to become a phrasal template or snowclone (as in “X is the new Y”).
http://www.brw.com.au/p/marketing/dumb_ways_cannes_die_leads_stellar_HzkQAnw4uaZopV1iMshILO
The world’s best commercials 2012-2013: Cannes Lions International Festival of Creativity
See the 21 winning ads from the June festival.